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When social media emerged, I saw the possibility of breaking away from the mass media agenda and thought about creating an autonomous media outlet/community that would promote the exchange of ideas and the authorial freedom of its members on cultural, communication, and social issues.
In 2011, I founded Sitiocero with a group of friends, a digital media outlet that I continue to foster today. Through this beloved editorial project, we've published more than 2,500 texts exploring diverse topics, angles, languages, and points of view that contribute to a creative, respectful, and friendly conversation: "the spirit of conversation among friends."
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